Marketplace | Decathlon

Marketplace | Decathlon

Sell your products and services to a well-targeted audience of sports enthusiasts on the Decathlon Marketplace.

What is the Decathlon Marketplace?

The Decathlon Marketplace is an online platform that allows third-party sellers to list their products for sale alongside Decathlon's own products. Decathlon caters for over 70 sports, including equipment, apparel, footwear, and accessories, and it serves as a one-stop-shop for customers looking to purchase sports products.

The Decathlon Marketplace is the ultimate platform for sports brands and retails looking to reach new customers in the UK and across Europe.

Trusted by 1000's of world-class brands and retailers

  • Adidas-logo


  • Speedo-logo


  • Puma-logo


  • Oakley-logo



Why sell with Decathlon?

Trusted sports brand: Decathlon is a well-established and reputable sports retailer, with a strong brand that is trusted by customers around the world. By partnering with Decathlon, you can leverage the trust and credibility of the Decathlon brand to increase your own visibility, reputation and sales.

High volume of targeted sports customers: Decathlon has a large and diverse customer base of sports enthusiasts. Selling through our platform will expose your products to millions of new sports customers.

Access to EU marketplaces:
Decathlon operates multiple online marketplaces throughout the EU. Selling through our platform can give you access to new markets and customers that you may not have been able to reach otherwise.

Invitation-only: All of our sellers are carefully selected to ensure they provide high-quality products and level of service. This gives our selected sellers better visibility and increased sales.

What does the Decathlon Marketplace offer?

What does the Decathlon Marketplace offer?

  • Easy integration and shop management with Mirakl
  • Third-party integrations - Shopify, Magento 2, Linnworks, Channel Advisor and many more
  • Transparent and competitive fees
  • Dedicated account management & reporting
  • First-level customer service
  • Access to our EU marketplace with hundreds of millions of sports customers.
  • Automated translations
  • Option to sell your refurbished/ex-demo sports equipment on the marketplace

Decathlon Second Life

Decathlon Second Life

Decathlon Second Life is a sustainability initiative aimed at reducing our impact on the planet and giving sports equipment a second life.

We are actively seeking out specialist sellers of refurbished sports equipment to sell on our marketplace. This is also a great opportunity to sell ex-demo, customer returns etc.

By working together, we can make sport accessible to all while significantly lowering waste and emissions, helping to protect our planet for future generations. Join us in our mission to inspire positive change for the environment and its people.

  • Sell refurbished sports equipment
  • Clear you customer returns and ex-demos
  • Help the planet

Frequently Asked Questions

What are your fees?

We take a commission on the full selling price (inc VAT and shipping)

16% - Sports equipment, clothing, accessories and nutrition
13% - Bicycles, fitness machines, e-scooters & table tennis tables
10% - Electronics
18% - Services

There is a £40 monthly flat fee

How can I integrate with your marketplace?

You can easily integrate into our Mirakl-powered marketplace and your dedicated onboarder will guide you through from start to finish.

You can use Mirakl as a stand-alone tool to manage your business with us but we also support API and 3rd party integrations such as Shopify, Magento, Prestashop, Linnworks, Channel Advisor, Tradebyte and many more.

How do I join the Decathlon Marketplace?

Our marketplace is invite-only. Click on "Apply Now" at the top of this page and a member of our team will be in contact to discuss your application.

How and when will I be paid?

Payments automatic and managed by our service provider Lemonway.

Orders qualify for payment 21 days after being as marked as shipped. Invoice cycles are on the 1st, 11th, and 21st of each month.

E.g. on the first day of each month, the seller will be paid for the orders made 21 days before.

What support will I get from Decathlon?

You will always have a point of contact at Decathlon.

During your onboarding we will provide you with as much support as you need.

Once you are live and trading, you will be allocated an account manager who will be there to provide you with support and help you grow your business with Decathlon.

What are the seller requirements?

To sell on the UK marketplace, the seller must:
Be a registered company in the UK or EU
Be VAT registered in the UK
Hold stock in the UK

To sell on the EU marketplace, the seller must:
Be a registered company in the EU
Be VAT registered in the EU
Hold stock in the EU