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See below what eco-design is, what the essential principles are, and what that means for us as Decathlon.


Eco-design means the production of goods and services that meet the needs of users and at the same time have the lowest possible impact on the environment and society.


A product is eligible for the eco-design label if it is at least 20% less environmentally harmful compared to the previous product. In the design phase, choices are made that reduce the weighted environmental impact by at least 20%. The designer can, for example, choose to use recycled material, another more sustainable type of raw material, or by significantly extending the life of the product. The environmental impact is determined according to a multi-criteria analysis.


What is a multi-criteria analysis? How do you compare the use of PVC with CO2 emissions? How do you achieve a single score for water pollution and climate change? Several forms of environmental impact are weighed in a multi-criteria analysis. By no longer using PVC in a product, the CO2 footprint for production can increase slightly, but the impact in the waste processing phase is greatly reduced. To be able to give one score for this, the environmental impact is determined by means of a score list. This analysis covers the entire lifespan of the product.


Our promise to reduce our impact on the environment

We measure the environmental impact of our products to identify eco-design opportunities and at the same time guarantee the best quality / value for money for our users.

In 2017, 59% of our designers were able to analyse the environmental impact of their products. By 2020, all of our engineers and designers will be trained on circular design principles to improve recyclability, repairability and longevity.

In addition, we reduce the environmental impact of our products by using raw materials from responsible sources. Our goal is to obtain 100% of our cotton from sustainable sources by 2020 (organic farming, Better Cotton Initiative and recycled cotton) and to obtain 100% of our polyester from sustainable sources by 2021 (recycled, dope deyd, recycled & dope dyed).

For more information, visit our sustainable development page.

Sustainability at Decathlon

Examples of Eco-design products

Quechua MH100 Fleece

Quechua MH100 Fleece

Today, 75% of our range of fleeces are produced with recycled polyester. Our target is for 100% of our fleeces to be produced with recycled yarn by 2021.


For these fleeces, we recycle plastic bottles that we transform in order to obtain a fleece fibre that always ensures the same level of technicality to the products.


Currently we recycle 39 million plastic bottles per year to produce our fleeces.

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Quechua Trekking Carry Bag

Quechua Trekking Carry Bag

This Quechua duffel is made of polyester instead of PVC. PVC is a very durable material and is often used in products that require waterproof and wear-resistant properties. However, in the waste processing phase of PVC, toxic substances can be released that are very harmful to health and the environment.


Quechua therefore does not use PVC and uses alternative materials and smart design to guarantee service life and user benefits. Through extensive laboratory tests, Quechua gives this bag a 10-year warranty.

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Women's Organic Cotton Cropped bottoms

Women's Organic Cotton Cropped bottoms

Organically-grown cotton, without GMOs, chemical fertilizers or pesticides


Organic cotton is grown without the use of chemicals. Organic farming methods have been specifically designed to reduce the impact on the environment. It helps preserve biodiversity and soil fertility, and reduces the risk of polluting groundwater tables.

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