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BIKES ARE FOR
CHRISTMASKIDS CYCLING Our goal is to help as many children as possible discover a sport they love, whatever their ability or experience, and so this Christmas we’re on a mission to make it easier than ever for parents to choose, and wrap, the perfect bike for their kids.

HOW TO GIFT WRAP A BIKE LIKE A PRO
WITH JANE MEANS

More than three quarters of parents say unwrapping gifts is the thing their kids get most excited about at Christmas – but we know that bikes can be tricky gifts to disguise! That’s why we’ve partnered with gift wrapper, Jane Means, to get her expert tips on wrapping a bike for the big reveal on Christmas morning.

We wanted to put Jane’s tips to the test, so we invited some of our blogger community along to open some early Christmas gifts

TIPS FOR
GIFT WRAPPING
IS THE CHRISTMAS WISH LIST KEEPING KIDS INDOORS?

It’s not uncommon for children to be inactive during the festive period – they have toys to play with, films to watch and games consoles – plenty to keep them entertained without braving the cold and dark.

Buying kids an outdoor gift like a bike can be a great way of getting them out in the fresh air over Christmas and setting them up for a more active year ahead.

A quick cycle around the park, an hour on a skateboard or a walk in the countryside will all help to tear children away from their screens while keeping fitness levels up.

Peter LazarusCycling Manager - Decathlon

We spoke to 2,000 parents from across the country to find out what is topping kids’ Christmas wish lists this year.

Consoles and games, Lego and smartphones are some of the most popular, overtaking outdoor gifts like bikes and skateboards.

Yet we know that these gifts are likely to keep kids cooped up over Christmas, as seven in ten parents told us that they think their little ones spend too much time indoors during the festive period.

In fact, two thirds of parents said their offspring will only really step outside to visit family over Christmas, and a tenth admit that their children don’t venture out of the house at all for a week or more during the festive break.

Bad weather is the biggest reason given for children staying inside, along with the lure of new Christmas gifts. Computer games, iPads and the jam-packed schedule of Christmas TV were also picked out as distractions which prevent kids from going outside to play.

The average child will spend just an hour and 35 minutes outside each day during the school Christmas holiday, with three in ten getting just 30 minutes or less of fresh air.

But in comparison, three hours a day will be spent in front of the TV while another two-and-a-half hours will be devoted to playing on iPads, phones or computer games.

SUPPORTING
ACCESS
TO SPORT

Our goal is to make sport accessible to all, which is why we’ve partnered with Access Sport to donate some of our BMX bikes to the clubs they support.

Access Sport is a UK-based not-for-profit organisation working to make sports an option for young people, with a focus on those from deprived communities and disabled children. It believes that everyone should be given the opportunity to experience the power sports can have on enhancing life prospects.

The BMX bikes we’ve donated will be used for their BMXercise programme – a fun series of BMX fitness sessions open to everyone.

To find out more about the great work Access Sport are doing, visit their site: https://www.accesssport.org.uk